Founding 25 · · of 25 claimed · · left at $29/mo for life

Reviews,
replied with care.

Fondly is an autonomous review agent for local businesses. It listens across Google, Yelp, and Facebook, replies in your voice, and quietly escalates the hard ones to you. You get your Sundays back.

14-day free trial · $0 charged today · cancel anytime.

Shop owner standing at the counter of her neighborhood store
&
Harper & Finch Interiors
San Jose, CA ★ 4.9 218 reviews
Live · Just now
★★★★★
Sarah M. Google · 2 min ago

"Joe and his team did an amazing job on our bathroom remodel. On time, on budget, and the tile work is incredible."

f
Fondly replied as Joe · 94% voice match

Sarah, thanks so much. It was a pleasure working on your bathroom. Tell Mike we said hi, and send us a picture once you get the new vanity in. - Joe

This week
47
Reviews replied
Needs you
1
Flagged for review

Trusted by local businesses across the country

Harper & Finch Interiors Riverside Dental Maple Street Bakery Coastal Auto Body Evergreen Landscaping Birchwood Dermatology Harper & Finch Interiors Riverside Dental Maple Street Bakery Coastal Auto Body
The problem

Reviews are the #1 thing that grows a local business. And the #1 thing no one has time to do.

93%

of customers read reviews before choosing a local business.

11pm

is when most owners finally sit down to reply. Exhausted, half-asleep, or skipping it entirely.

62%

of reviews never get a reply at all. That silence costs you the next customer.

Who it's for

Built for owners who still write their own reply at 11pm.

Shops, studios, and small clinics that live or die by word-of-mouth. If your customers know your name, Fondly's for you.

Maya, owner of Cedar & Jar bulk-goods
Maya · Cedar & Jar
Bulk goods · Single location

"Every review used to feel like homework. Now the warm ones just go out, and the tricky ones land in my inbox with a starter reply. I sound like me."

Leo, baker at Bluewater Bakehouse
Leo · Bluewater Bakehouse
Bakery & cafe · 2 locations

"Both shops run through one Fondly account now. One inbox, one voice, every review handled. The Saturday morning scramble is gone."

Ren, barista at Little North Coffee
Ren · Little North Coffee
Coffee · Owner-operator

"I was copying and pasting the same thank-you for a year. Fondly gave every reply a little spin. Still sounded like me, just less stale."

How it works

Four steps. Then it runs itself.

1

Connect Google Business Profile

One click. If you've got past replies, Fondly reads your last 200 reviews and learns from the ones you've answered. New to replying? Six quick questions and we're set.

2

We build your voice profile

Not a generic template. Your actual phrasing, your warmth, the way you say thanks.

3

Fondly listens and replies

New review hits? We draft a reply in your voice and post it within 2 hours. Happy reviews get warmth. Neutral ones get specific thanks.

4

The hard ones come to you

We never auto-post to 1- or 2-star reviews. Those land in your inbox with three tone options: apologetic, factual, inviting. Pick one, edit freely, approve. You stay in control of the moments that matter.

Voice training, in plain sight

Watch Fondly learn to sound like you.

No generic templates. If you've got past replies, we read them and pull the patterns. New to replying? Answer six quick questions and we're set. Either way, you see three sample drafts before we post anything.

app.getfondly.co / voice profile
Step 2 of 4 · Building your voice 4:12 remaining
Read 187 past replies. You average 42 words per reply, first-name the customer 91% of the time.
Found your signatures. "Tell your mom we said hi" appears in 12 replies. Your sign-off is always "- Joe".
Generating 3 sample drafts you'll review next.
Final approval
Step 1
Connect in one click

Log into Google Business Profile, done. Yelp and Facebook on Growth. No CSV uploads, no IT ticket.

Step 2 · You're watching this now
Your voice, decoded

Fondly shows its work: the phrases it learned, the patterns it noticed, the tone it'll match. You see it live. If something feels off, flag it.

Step 3
Approve 3 sample drafts

Three real reviews, three Fondly drafts. Approve, edit, or retrain. Most owners approve 2 of 3 on the first pass.

Step 4
We go live quietly

First 72 hours, every reply is queued for your 👍 before posting. After that, flip auto-reply on and get your nights back.

What onboarding looks like

From signup to voice profile to first live reply.

Start your free trial
Card on file, $0 today. 14 days to test drive.
Connect Google
One OAuth click. We verify you own the listing and pull in your reviews.
Approve 3 drafts
Read them, nod, click through. Retrain if needed.
First reply live
Queued for your approval. You're done.
The promise

Your reviews, answered like you answered them. Except you're having dinner with your family.

Fondly is built on one belief: a reply to a customer should sound like it came from the owner, because everything about your business depends on it sounding that way. We spent more time on voice than on anything else.

A row of small neighborhood shops
What founding partners say

"It sounds exactly like me."

"I was skeptical. Then my wife read three replies and asked when I had time to write them. I hadn't. Fondly had."

JH
Joe Harper
Harper & Finch Interiors · Brooklyn

"The escalation thing is what sold me. A 2-star came in about a mixup with insurance. Fondly didn't touch it. Routed it straight to me with the full context. I fixed it in 10 minutes."

PS
Dr. Priya Shah
Riverside Dental · Austin

"I was paying Birdeye $349/mo for a dashboard I never opened. Fondly just does the work. Cancelled Birdeye the same week."

ME
Marco Esposito
Coastal Auto Body · San Diego
Pricing

Locked in at $29/mo. For life.

14-day free trial · $0 today · cancel anytime.

· of 25 Founding 25 spots claimed · · remaining
Founding 25 · · left

Founding 25

$29/mo
Locked for life

For the first 25 businesses ever.

  • ✓ Google Business Profile
  • ✓ Voice profile training
  • ✓ Auto-reply for 4–5★
  • ✓ 1-2★ get 3 tone options you approve, never auto-posted
  • ✓ First pick of every new feature (Yelp, Facebook, more)
  • ✓ Lifetime $29/mo, never increases
Claim your spot

Solo

$69/mo

For the single-location owner

  • ✓ Google Business Profile
  • ✓ Voice profile training
  • ✓ Drafts in your inbox, approve with one tap
  • ✓ Optional auto-post for 4–5★
  • ✓ 1-2★: 3 tone drafts, you approve, never auto-posted
  • ✓ Monthly digest
Start free trial
MOST LOVED

Growth

$149/mo

For the growing shop

  • ✓ Everything in Solo
  • ✓ Google (auto-reply) + Yelp alerts + AI-drafted replies (paste into Yelp) + Facebook (App Review pending)
  • ✓ Full auto-pilot: auto-post 3-5★ or 4-5★, you choose
  • SMS the second a 1–2★ lands
  • ✓ Review request flow
  • ✓ Weekly reporting
  • ✓ Up to 3 locations
Start free trial

Multi

$299/mo

For multi-location operators

  • ✓ Everything in Growth
  • ✓ Up to 10 locations
  • ✓ Per-location voice profiles (coming soon)
  • ✓ Real-time dashboard
  • ✓ Priority support
  • ✓ Custom escalation rules
Start free trial

Card on file. $0 charged today. First payment runs after your 14-day trial ends. We'll email you 3 days before.

Frequently asked

The honest answers.

What if it says something wrong? +

We designed Fondly to fail quietly on your behalf. 1- and 2-star reviews are never auto-posted. Ever. They land in your inbox with three tone-labeled starter drafts (apologetic, factual, inviting) so you're not staring at a blank page. Pick one, edit as much as you want, or wipe it and write from scratch. Nothing goes public until you press post. On Growth+ you also get an SMS the second a 1–2★ lands. For 3–5★, you pick one of three modes in Settings: approve every draft yourself, auto-post 4–5★ only, or auto-post 3–5★. Most owners start on "approve every draft" and relax it after a week.

How is this different from Birdeye or Podium? +

Birdeye and Podium are dashboards. They show you reviews and let you reply faster. Fondly is an agent. It does the replying. No dashboard to check, no notifications to snooze. And we cost a third of what they do.

Will Google flag the replies as AI? +

No. Google's policy is about authenticity and accuracy, not authorship. Replies are posted through your official Google Business Profile API with your consent, in your voice, referencing real customer feedback. That's exactly how their policy reads.

What if I don't like how it sounds? +

You can retrain the voice profile anytime from your dashboard. If it still doesn't feel right after two attempts, we'll refund you and help you offboard. We only want customers who feel great about the replies going out.

Is my customer data safe? +

Yes. We don't sell, share, or transfer your data. Reviews are processed and stored encrypted, and you can request deletion at any time. We honor it within 30 days. Our Privacy Policy, Terms, and DPA are available in the footer below.

Live and ready to go

Get your Sundays back.

Card on file, $0 today. Your 14-day trial starts now. Cancel anytime before it ends and you won't see a charge. Founding 25 get $29/mo locked for life.

Questions? Email tony@getfondly.co or chat with Nora below.